Monthly Archives: July, 2015

Navel Gazing with Toni Street – a lesson in trust.

They should rename this cross: Navel Gazing with Toni Street

A diet requires a variety of food groups.  Yet whenever healthy eating is discussed in the context of legislating for better food sources in our supermarkets, or a new study is published suggesting we need to take a closer look at what is on our shelves, people, often ignorantly, leap on to the “personal responsibility” bandwagon.  They vigorously wave their “fresh fruit and vegetable” banners while ignoring the 13,000 odd food products on our shelves that presumably have absolutely no bearing on our population’s health.

Take bread for example, a staple for most households, containing emulsifiers. Emulsifiers have recently been linked with intestinal inflammation, inflammatory bowel disease, weight gain and metabolic syndromes such as cardiovascular disease and type 2 diabetes. I wonder if Street was aware of this when she confidently alluded to us all being well schooled enough in what constitutes processed foods to make good food choices? Or indeed while she was championing for supermarkets, as if nationwide dietary issues were nothing more than a matter of misplaced self-control? I’m going with a no, because most people, including Street it appears, largely accept that what is on the shelves of our supermarkets is generally okay for us. Otherwise why else would these products be there? Right?


I used to retail adult products.  While researching the market I learned that the majority of adult toys were made from a jelly PVC.  For those who don’t know, PVC is a rigid material, to make it more pliable, chemical plasticisers are added to it. Over time these chemicals; most often toxic tend to breakdown and leach toxicity from the end product. One often used plasticiser by the name of ‘Phthalate’ is a known ‘endocrine disruptor’, meaning it affects the reproductive system; it is also a known cause of cancer.  Phthalate is often the first choice for manufacturers because it is cheaper than other plasticisers.

Longstanding concerns about phthalate use had already led to the banning of phthalates in the manufacture of children’s toys and pet chew toys.  Other industries such as; medical plastics, food packaging plastics, clothing and cosmetics manufacturers were beginning to voluntarily move away from using or severely limiting the use of phthalates. But it was not just plasticisers that were causing concern.

Some of you may remember a few years ago issues were raised over a plastic commonly used in the manufacture of baby bottles and bottled water containing ‘bisphenol A’ (BPA), another known cancer causing chemical which could break down and be released when the bottles were heated. Authorities were advising consumers to not leave plastic water bottles in the sun, particularly in vehicles, a common habit, where temperatures could quickly escalate on a hot day. Parents were advised to switch to ‘BPA free’ baby bottles where possible. In these instances BPA chemicals if leaching, were doing so directly into food sources which is problematic at the very least.

Learning about the use of phthalates and other toxic materials in adult products, I began seeking any relevant legislation regarding the health and safety of the sale and manufacture of adult (toy) products in New Zealand. To my dismay I found that there were none. The only governance I could find (outside R18/adult retailing restrictions) related to ‘novelty products’. Because adult toys are generally labelled ‘novelties only’, the only criteria they had to meet, even though there was no denying their intended use, are that they complied with basic safety standards for ‘novelty products’, such as “no sharp edges”. Worse still, some global manufacturers were labelling products as ‘non-toxic’ despite independent tests showing the products used any number of suspect chemicals in their manufacture.

Retailing by ‘party plan’ meant I could speak to groups of women (generally) at a time and educate them to the state of the adult product market while sharing my concerns of it being a largely unregulated industry. Most had taken it for granted that the sale of ‘adult toys’ would have some rules or regulation. The expectation that if something was “on the shelf” so to speak (for purchase), it therefore must have passed some form of safety or standardised testing. Given the intimacy of the items being sold most audiences were appalled to learn this was not the case. To that end, my business was New Zealand’s first, and possibly only, adult company to feature a completely 100% phthalate free product line. Not an easy feat when worldwide, the industry itself was only just beginning to move towards self-regulating. What once was a largely male dominated industry, women were quickly taking over as the number one consumer and products began to reflect that.

So how does all this relate to personal responsibility, healthy diets, supermarkets and Toni Street?

In a word, ‘trust’.

As consumers, we trust that what is been sold to us is the very best that manufacturer or that brand can produce.  We assume that they won’t use a cheaper base product with known problems, when a healthier (but possibly more expensive), option is available. We hope and perhaps wrongfully trust that they are opting for the latter.  I mean, we are their customer, their bread and butter, and they say they care for us. That’s what their advertising, their marketing tells us. We buy into their brands and their ethos. They tell us its ‘organic’, we have no reason not to believe them. They tell us its “fat free”, until more recent times, we had no reason to know “fat free” actually meant ‘laden with sugar’.  It’s not like “fat free” emblazoned across packaging has ever been replaced with “diabetes in a box”.

Research conducted by University of Auckland’s School of Population Health, of 13,000 odd supermarket food products studied showed that at least 83% of products were found to be ‘ultra-processed’, meaning they have little-to-no nutritional value. Study by author Dr Wilma Waterlander suggested the sheer number of nutritionally deficit products posed ‘an [unnecessarily] large exposure of unhealthy food products to New Zealand consumers’. There is a silver lining however as that also meant ‘there was much room to create a healthier supermarket food environment.’

Auckland nutritionist Jessica Campbell, of Body Balance Nutrition, told the NZ Herald, “The problem [is] those ultra-processed foods tend to be very energy-dense. Low fibre, low protein, low micro-nutrients and high fat and salt – not conducive with a healthy eating approach.”

Change on our supermarket shelves however could be slow to nonexistent when we consider a large number of these processed and ultra-processed items are actually manufactured ‘house brands’ by the supermarkets themselves, in New Zealand’s case, Foodstuffs and Progressives – the very entities Street was suggesting we stop pointing fingers at – she could have been speaking straight out of a Mike Hosking play book, and they’d both be wrong. Supermarkets bosses do have the power to change what is on our shelles. The question is, with regulation, do they have the desire?

They could, as Dr Waterlander suggests limit processed foods for example, or cut back on shelf space for ultra-processed products. But why would they do that if their companies are manufacturing a not insignificant number of these product lines? Supermarket house brands also often push out other products. House brands also employ vertical integration, meaning they can control every processes of a product’s manufacturer. Not only do they push out products from their stores, they push our other manufactures from sourcing raw materials, eg the potato grower to frozen potato goods.  I wouldn’t imagine any talk of labelling or limiting processed and ultra processed food for consumers benefit would be welcomed either.

What could our supermarket shelves look like if consumers and governments demanded a low limit of processed food lines? Could limiting ultra processed and processed foods have not just beneficial nutritional spinoffs but local manufacturing ones as well, including jobs? Shelf space in supermarkets is highly competitive, dominated by global big names and house brands and often local manufacturers struggle to get a foot in the door, let alone finding optimal shelf placement when they do. We currently have a government pushing for national identity. Yet what’s speaks more to national identity than the very foods we nourish ourselves with? What shouts we back ourselves better than ensuring a more competitive playing field for local and niche product producers in one of our biggest consumer markets?  What says we believe in ourselves more than our brands on our shelves for tourists to fall in love with and want to take home with them? It’s not like the world can eat our flags Mr Key.

So the next time Street or anyone wishes to impart any more wisdom from their navel, I suggest they run it past someone who has a clue first.  For it is quite clear the findings of the research that came out of the University of Auckland yesterday and the subsequent discourse was completely beyond Street. If you’re going to put yourself out there is a voice of reason that people can trust, it pays to ensure they actually can. In this instance supermarket bosses are exactly who we should be pointing fingers at. They are the gatekeepers to the country’s pantries.

28 July 1893 – Today in NZHistory: Women’s suffrage petition presented to parliament

Thank you, you brave, bold, brilliant women x

The third massive suffrage petition presented to Parliament in three years, this one was signed by more than 25,000 women. A dozen other, smaller suffrage petitions were also submitted around the same time. When pro-suffrage MP Sir John Hall presented them to the House of Representatives on 11 August, he noted that together they contained the signatures of nearly 32,000 women − almost a quarter of the entire adult European female population of New Zealand.

“Stupid people loose their effing minds; mass media regurgitate it”

download (14)ymres

I wish news editors would insist on writers background checking stories rather that just cut & pasting text and screen grabs from social media and calling it journalism, because a more appropriate title to this NZ Herald ‘Herald Life’ piece would be “Stupid people loose their effing minds; mass media regurgitate it”.

Why people are giving model Ymre Stiekema such a hard time over this photo shoot is beyond me. She is a model, that is her job, she does not style herself, that is decided by the person or persons creating the shoot, in this case celebrated fashion editor and creative director Jetteke van Lexmond. For Ymre, her job is no different to contracted hospitality staff who turn up to wait tables at a function. They have no control over the food or how or why it is served, they simply go about their work. The shoot, entitled ‘Run Baby Run’ was a feature for Vogue promoting active wear for women. There are a number of other outfits in the layout, not just this one that people are going spare over.

People have made claims the outfit is a bikini and not sportswear, but they need to take a closer look at the construction of the garment. It’s not like Imre is carting around a twin set of potato sacks on her chest, she is not exactly going to be needing ‘maximum level’ support. Marathon and long distance runners wear bikini style gear all the time, the local harriers club runs past my door on a regular basis – plenty of half naked women amongst them. But the online reaction to this photo has been appalling.

Women (and men) have suggested she should put clothes on, that she is only wearing the outfit to attract attention, implying the model was either a narcissist seeking attention or an insecure princess needing validation- those from a self-proclaimed ‘feminist’. Other people have suggested she should eat a pie, has an ugly body, and the best yet, snorting over her fronting a motherhood campaign because it’s not like”that body’s ever actually pushed out a baby” – err Imre’s two year old daughter features in the photo shoot with her.

In a world where we are bombarded with vacuous celebrities, reality stars and royalty desperate to ‘celebrate’ their ‘post pregnancy bod’ and have us validate their body obsessions, here is a model whose body is her ‘brand’, who waited the time frame that was recommended to her during pregnancy before even considering getting back on a treadmill, coping slack.

Imre should be celebrated, yet all I see is a world vilifying her.


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#StandforNZ – Kiwi pharmacies running at a ‘$9 million loss’ to cover Government shortfall

Honestly I think half these sick people are just not aspirational enough for their health and should stop relying on their drugs, their government and just back themselves more. If they’re too weak or too ill to wave the new fan-dangled flag we’re gonna get then they will have no one else to blame but their unpatriotic selves. We’ve all gotta do our bit to ensure a flag none of us wants has all the funding it can get. So suck it up buttercups, and keep calm and quite whining. No one actually cares that our pharmacies are subsidising a John Key vanity project.

Kiwi pharmacies running at a '$9 million loss' to cover Government shortfall

A Scary Thing Explained In 2 Minutes 45 Seconds

Bryan Bruce – via Facebook

A Scary Thing Explained In 2 Minutes 45 Seconds

A lot of people ( including ACT ‘s David Seymour ) are confused about the Investor State Dispute Settlement provisions agreements like the upcoming Trans Pacific Partnership Agreement (TPPA) . So Jeremy Jones has made this terrific little animation that reveals the history of them and how they work.

Click for video: “A Scary Thing Explained In 2 Minutes 45 Seconds”

It’s common for Trade Agreement to include dispute settlement provisions because when things go wrong there has to be an agreed way of coming to a fair resolution.

When countries disagree it will be a State- to- State dispute settlement and there will usually be no financial penalty.

But when foreign investors get into an argument with a country (because,say, the country changed their laws and reduced their profits) the shareholders of that corporation will want financial compensation of Millions if not Billions of dollars.

New Zealand has a robust legal system so those shareholders could seek compensation through our courts.

But that is not what the corporates will want to happen. Instead disputes will be settled by an overseas tribunal made up of very well paid lawyers who might represent a country one day, a corporate the next, or be the independent arbitrator on another day.

If that sounds like an unnecessary and Mickey Mouse arrangement to you – you’re not alone.

Investor State Dispute Settlement provision are one way that corporates can bully countries into changing their laws.

And if We are not free to make your own laws… then we not a sovereign country.…/what-are-investor-state-dispute-s…

‪#‎nowaytppa‬ ‪#‎tppanoway‬ ‪#‎bryanbruce‬